Whether you’re working on the marketing section of your business plan or developing a standalone marketing strategy for your business or organization, we have five tips you can use to establish a thorough roadmap of how you will attract and retain consumers. 1. Define your target market. Really get to know who you are targeting
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There is so much you can get from a business page that your personal page does not provide, including the ability to check page insights so you can determine who you are talking to, where they are coming from, as well as what content is attracting attention and the time of day your page has
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Company leaders must do what is necessary to keep their business at the forefront of customers minds. Especially, in an environment where visuals are becoming more elaborate, and speed reading is a daily occurrence; if folks are even reading at all. Business leaders must learn how to take advantage of available resources, particularly if the
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In the Community: Managing Partner, Sheebah Smith, participated in Business Appreciation Week with local associations to learn more about LinkedIn from Thomas Ellis of EWC Consultants. Are you interested in getting more out of LinkedIn? It seems many are using LinkedIn to stay connected or to simply have a presence, but are you utilizing it
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As the weather changes, you too may have to make some small adjustments to get the best out of your marketing efforts. Check out the infographic below for a few Spring Cleaning tips to get you going.
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It has officially started! Many start the New Year by assessing what they have done in the year before and how they did it. We, at Bekoz Marketing, have done just that! If the goal was not accomplished – we considered what can be done now to get to where we need to be. If
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Imagine this….. It is time for the event you have been working on for months, and your team is already stretched thin; the person designated for registration duty is also doubling as the room organizer and has to help setup. To make matters worse, you just got wind that members of the mayor’s office may
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Bekoz is looking for a Social Media Intern to join our dynamic team and provide support for our online brand and community. You will gain valuable experience in social media administration and learn the ins and outs of marketing while aiding in Bekoz’s online communication efforts. Tasks Include: · Creating content calendars · Assisting with
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While Instagram grows, Twitter stagnates, LinkedIn refreshes, and Facebook still dominates. Cord-cutting is on the rise and TV viewership on the low. We’ve been scanning the internet air waves for the latest and greatest insights for your marketing efforts this year. Here are some commonly predicted marketing trends and key takeaways for nonprofits in 2018:
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In 2016, nonprofits participating in #GivingTuesday garnered more than $177M in online donations, with an average donation of $107.69. Is your nonprofit getting in on #GivingTuesday? Use these 7 tips to guide your campaign planning and implementation. Get a squad: Appoint a dedicated point-person and team (depending on available resources), consult your board of directors,
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